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Strategic Evangelism

What Is Strategic Evangelism?

The word strategic means “carefully designed or planned to serve a particular purpose or advantage.” Evangelism refers to “sharing the gospel by public preaching or personal witness.” Together, these words describe everything we do. Strategic evangelism is using carefully designed and planned processes to share the gospel with all people, everywhere.

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THE IMPACT

Strategic evangelism is happening all over the world, and you can get a glimpse of the impact we’re having through our work in Uganda. Over the past year, 14 Solar Kits have been circulating from our center in Mbale. GNPI staff provide video content through SD cards, and local pastors take turns using solar-powered projectors to share the gospel in remote villages.

Since most of these villages don’t have electricity, Solar Kits are a strategic way for us to bring a visual presentation of the gospel to people who’ve never heard or seen one before. The set-up is usually no fancier than a white bed sheet strung between two trees, but in the last 12 months, Ugandan pastors have shared the gospel with more than 11,000 people using GNPI’s Solar Kits.

They’re bringing more than just a video presentation. These pastors build relationships with villagers, they answer questions about Jesus, and they pray with people. Conversations deepen, trust is built, and the message of God’s love begins to break through.

As families start meeting together and studying in small groups, churches are being planted. Local pastors continue to encourage and pray with them, building up new leaders. We’re seeing this happen over and over in Uganda, and as a result, 183 people have been baptized this year.

There’s more work to be done in Uganda and countless other places around the world. Through strategic evangelism, GNPI is sharing the gospel through relevant media and relational connection with all people, everywhere.

Projects

“Chanuka!” Youth Series

The Chanuka! series is a compilation of short video clips based on scripture, specifically from 1 Timothy 4:12. These videos touch on various...

The 1154 Challenge

WHAT IS THE 1154 CHALLENGE? 

1,154 people chose to follow Jesus last year as a direct result of GNPI projects...

Zindagi Aaj

India is home to 1.2 billion people, only 2.2 percent of which are professing Christians. Ninety percent of India’s 2,018 people groups are unreached....

Redefining the Church

Redefining the Church is a series produced at GNPI-Kenya. It’s designed for those who are tired and disillusioned by...

Clay Goes to VBS!

Could your church use some new videos to help your kids develop a love for missions? Summer is right around the corner, and...

The RISE Project

When we think about Jesus' command to go and make disciples of all nations, we often focus on leaving our country or sending...

Jesus Story

In 2011, GNPI created The Global Gospel (TGG), a set of 107 visual stories based on the life and teachings of...

Amazing Stories

Strategic evangelism is at the heart of every project we take on at GNPI. We are constantly asking ourselves how we can make...

Solar Kits

From the beginning, GNPI has been motivated by the concept of strategic evangelism: using carefully designed and planned processes to share the gospel...

OneTribe Peace Project

The UN Refugee Agency estimates that more than 68 million people worldwide have been forcibly displaced from their homes by conflict or persecution. More...

The Timothy Project

Through our regional center in southeast Asia, GNPI is using strategic evangelism to share the gospel with Buddhists. Our friend, Timothy P.,...

The Global Gospel

GNPI is breathing new life into a classic evangelistic resource through a project we call The Global Gospel. In the 1970s,...