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What We Do

As Christians, we share a mission to take the Gospel to every tribe and tongue on earth. At GNPI, we want to make sure all of those people groups have the opportunity to hear the Gospel in a way that’s meaningful and relevant to them. GNPI resources Christians to preach the good news to every culture and people group through visual, audio, and digital media.

No matter the platform or culture, our goal is the same. We’re putting tools into the hands of missionaries and church workers around the world that will help them lead people to an encounter with Christ. We summarize this mission with the phrase “strategic evangelism,” the process of using the most effective means to reach people in every culture with the Gospel.

Accomplishing that mission requires contextualizing our message to a variety of cultures and worldviews. People need to hear the Gospel in a way that’s meaningful and relevant to them.

In some parts of the world, that means we’re using digital advertising and social media to start conversations with Muslims who have questions about Jesus. In other places, we’re producing primetime television programs that preach the Gospel over the airwaves. In war-torn regions, we’re distributing a radio program that calls people to peace through Christ and equips them with practical peacemaking skills.  

The tools and platforms we provide are meeting people where they are and helping them take the next step of faith. Some of our initiatives are directed toward sharing the Gospel with those who’ve never heard it, and others are geared toward discipling new believers and helping them reach maturity. Our list of projects is growing all the time, but broadly speaking, most of the media we’re producing fall into these categories:

  • Leadership training
  • Peace initiatives
  • Social media strategies
  • Discipleship plans
  • Online devotional series
  • Biblical teaching
  • Music videos
  • Primetime television broadcasts
  • Radio and satellite broadcasts
  • Short films
  • Full-length dramas

GNPI doesn’t do any of this alone, though. Through our network of global partners, we’re working with Christians who understand the cultures and worldviews where they live. And there’s a part for you to play, too. Learn more about our partners around the world and get updates on our current projects here, and consider supporting these initiatives by making a donation here.